MEDIA RELEASE
Wednesday 26 May 2010
Fairfax Digital GSM to head up SheSpot NSW team
SheSpot media portfolio today announced the addition of former Fairfax Digital Group Sales Manager, Natalie Douglas to the SheSpot leadership team in the role of NSW Sales Director. Since launching in February 2009, the group continues to tap into the best online talent in Australia as the female-centric ad vertical goes from strength to strength.
An experienced operator within the digital sales space, Douglas originally came to Australia from the UK to launch the Australian arm of global digital sales group AD2ONE. After spending four years with AD2ONE she moved to Fairfax Digital where she has held the GSM role for the last 2 ½ years. Douglas joins the Internet-strong SheSpot leadership team that includes Katie May (Kidspot Founder and CEO, previously with SEEK) and Sales Director Miffy Coady (previously with ninemsn).
According to Katie May, Founder and CEO of Kidspot, the appointment of Douglas is seen as a triumph that will assist the SheSpot team in meeting expansion goals set early in the launch plan.
“Natalie brings strong sales management and start-up media experience to the SheSpot leadership team. Her experience in digital media and advertising sales makes her the ideal candidate to help lead SheSpot in NSW as we continue to grow this vertical into the largest and easiest to buy portfolio of sites targeting women. We are fortunate to have her on board and are confident our clients will immediately benefit from her deep experience.”
Equally as enthusiastic, Douglas adds “I have great confidence in the SheSpot business model and look forward to representing a premium portfolio that not only matches my clients’ needs perfectly but truly resonates with me personally.”
ENDS
For further information or to arrange an interview please contact:
Miffy Coady
Kidspot.com.au Pty Ltd
SheSpot Sales Director
Ph 03 9697 0810
Email – mcoady@shespot.com.au
About SheSpot
SheSpot is 100% owned by Kidspot, the #1 website for parents in Australia and New Zealand. SheSpot offers a straightforward way to reach 2M Australian women across 7 premium online properties including:
www.kidspot.com.au
www.birth.com.au
www.beautyheaven.com.au
www.bestrecipes.com.au
www.easyweddings.com.au
www.mamamia.com.au
www.care2.com
For more information visit www.shespot.com.au
About Kidspot
www.kidspot.com.au is the leading parenting website in Australia and New Zealand. Around 760,000 mums rely on the comprehensive directory, parenting information & advice, community, family-friendly recipes and kid’s activities each month
